Brad Barbera
Keeping Innovation Simple
About
In the 21st Century, the world is constantly changing at a much more rapid pace. The price of not being innovative is one that is too high to pay. Brad Barbera has a proven record of demonstrating how to create a culture of innovation within your company so that you can stay relevant in today’s business environment. Brad shows how creating a culture of innovation in your organization is more than a buzzword or seminar topic – it’s a mindset and a commitment.
Brad is an expert in the field of innovation and product development. He has intrigued audiences across the globe with his revolutionary insights on thinking innovatively, strategic motivation, and leading the change your organization needs. With over twenty-five years of experience creating hundreds of new products and services, Brad has been bringing his experience and research to leaders of today’s major businesses such as Kraft, Bioré, Walgreens, Danco, and many others.
Speaking Topics
- The Myths (and the Realities) of Innovation
- Leading Innovation Strategically
- Organizational Cultures that Innovate (and How to Create Them)
Additional Services
- Strategic Storyboarding™ and Graphic Facilitation
- Consulting (mission development and strategic planning, innovation processes, team structure and collaboration, idea generation and management, customer research)
- Training (new product development processes, cross-functional teaming, project management, portfolio management, measures of success)
Companies We’ve Impacted
Testimonials
Michel Delifer
Michel Delifer
International Sales and Marketing Director at Planisware
Rebecca Heath Anderson
Rebecca Heath Anderson
Senior Director, Marketing & Communications, HR and Accounting @ Dental Assisting National Board, Inc.
Michael Flynn
Michael Flynn
Vice President of Product, VelocityEHS
Videos
“Why do organizations have trouble keeping innovation simple?”
“What tools can help organizations keep innovation simple?”
“Presentation on innovation, meaning, and learning from failure at the University of Michigan”
Photo Gallery
“Relaxing backstage before a keynote”
“Teaching the power of Visual Thinking”
“Always thinking strategically”
Speaking Topics
The Myths (and the Realities) of Innovation
It ain’t so much what we don’t know that’ll hurt us. It’s what we know that just ain’t so.” So goes the old saying, and so it is with innovation. Much of what people think they know about innovation is just dead wrong. This presentation will point out some of the most common myths, and then correct them with the reality – and in the process, help the audience learn how to out-innovate the competition.
Leading Innovation Strategically
Innovation is not something that just happens. It needs to be planned for, nurtured, and guided to be of value to customers and to the organization that delivers it. Learn here how to create an innovation strategy that serves as a key pillar supporting the overall organizational strategy, aligning with and enhancing your brand, your operations, and the customer experience that you seek to deliver.
Organizational Cultures that Innovate (and How to Create Them)
Culture is the Operating System of your organization. Your innovation plans, processes, and policies are like software running on that operating system – and if the software doesn’t match the OS, nothing will happen. The best-defined innovation processes and plans will come to naught if your culture doesn’t support innovation. Learn here what the characteristics of an innovation culture are, and, more importantly, how to make them a lasting part of your organization.
Mission, Motivation, and Meaning
What really drives a group of people to achieve great things? Money is nice, but it doesn’t really make the difference. People want a chance to do great things, to work together to achieve a worthy mission. Learn here how to create an inspirational mission that drives creative problem-solving for high achievement, and see real-word examples of how teams are brought together to do more than they thought possible.
Leading the Change You Want
We’ve all heard that no one likes to change. But that’s not true. What is true is that no one likes to be changed…and that’s different. This presentation will discuss how change actually occurs, and how you can control the factors that drive change for the benefit of your organization. You’ll take home a simple model that will help you to plan and create the change your organization needs to achieve new levels of success.
Book
Keep Innovation Simple
Publications
No publications at this time